BE YE THEREFORE EXCELLENT
The human race always strives for perfection. Something innate within each of us pushes us to be better to achieve, to improve, and to rise beyond what was once thought possible. “Failure is not an option,”1 a mantra that drove NASA engineers to accomplish the impossible and land a man on the moon. Every day across our campus, students like you and me pursue higher education with purpose and determination. BYU students represent a culture of excellence, a standard instilled in us by leaders past and present who have challenged us to reach higher and become more. Excellence is not just professional achievement; it is a gospel-rooted mindset that strengthens character, inspires others, and elevates ethical leadership in business and in life.
“Mediocrity will never do. You are capable of something better.” 2 — Gordon B. Hinckley
President Hinckley’s words reflect the standard that defines Brigham Young University and the Marriott School of Business. Excellence is not accidental, but rather intentional. It is the result of consistent effort, a willingness to innovate, and the courage to lead with integrity. In business, excellence is defined by several key pillars: consistency in performance, innovation in solving problems, leadership that inspires others, and ethical decision-making that builds trust. These principles shape not only successful organizations but also exceptional individuals. They are attributes taught and exemplified by our Savior.
“Be ye therefore perfect.” 3 — 3 Nephi 12:48
What does it mean to be perfect? Does the Savior expect us to live without mistakes? Life is lived through trial and error. Progress requires action, and action inevitably includes failure. But perfection, as taught by the Savior, is not about flawlessness; it is about continual progression. To be perfect and to be excellent, we must push forward despite our shortcomings. We are not defined by our mistakes, but by our efforts to rise above them. Our achievements are not measured solely by outcomes, but by our commitment to excellence in whatever field we pursue.
I believe that each of us is capable of something greater. Excellence is not reserved for the few; it is a choice available to all. When we reject mediocrity, strive for improvement, and align our work with eternal principles, we fulfill not only our professional potential, but our divine potential. To be excellent is to become whom we were meant to be.
Notes
- Kranz, Gene. Failure Is Not an Option: Mission Control from Mercury to Apollo 13 and Beyond. Simon & Schuster, 2000.
- Hinckley, Gordon B. Standing for Something: Ten Neglected Virtues That Will Heal Our Hearts and Homes. Crown Publishing Group, 2000.
- The Book of Mormon: Another Testament of Jesus Christ. The Church of Jesus Christ of Latter-day Saints, 2013.