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Issue 3

Measuring Success Right and What that Means

By Nathan Lake December 06, 2024 04:02 PM
I have been a Marriot School student for 2 years now. School is… difficult for me. Throughout my time in the business school, I have constantly suffered from the existential worry of not knowing why I am here. I have switched majors 3 times during my college career, and I would probably switch again if not for the fact that I’m close to graduation. Truth be told, I still only have a vague idea what I want to be when I “grow up.” Read Full Story

Book Review: Liar’s Poker: Rising Through the Wreckage on Wall Street by Michael Lewis

By Mark Larsen December 06, 2024 04:06 PM
“Those who know don’t tell and those who tell don’t know.” Read Full Story

Book Review: Becoming by Michelle Obama

By Jacob Hola December 06, 2024 04:13 PM
Redwood trees are wonders known for their impressive height and stability. The strength of the trees is a result of their wide-spread root system that grows together with other trees. Read Full Story

Editor’s Letter

By Marianna Richardson December 06, 2024 04:14 PM
In Michelle Obama’s book, Becoming, she describes her plan for life as evolving and moving forward without a specific aim or achievement in mind. Life’s quest is a passage to a better self through a never-ending journey of discovery. Thus, life becomes unscripted with an uncertain, but hopeful future. Read Full Story

The Rose: Artificial Intelligence in the Current Hiring Process

By Denise Han December 06, 2024 04:22 PM
With companies like HireVue, SkillSurvey, and Fama boasting great success in improving the recruitment process through artificial intelligence, you might be wondering how to capitalize on these innovative HR trends. After all, your industry peers are finding that implementing this software enables highly efficient processing, the capturing of more intangible human qualities, and more successful job matching. However, here is a word of caution: as artificial intelligence becomes the norm in today’s business world, HR departments and recruiters must recognize, and work to minimize, the challenges that these tools will inevitably bring. Read Full Story

The Landscape of the Data Industry

By Porter Bagley December 06, 2024 04:29 PM
In an article published by Harvard Business Review in 2012, “data scientist” was named the “Sexiest Job of the 21st Century” (Davenport and Patil 2012). Seven years later, the field of data science is still as hot as ever. Data science is an extremely versatile set of tools and methods that allow us to draw powerful insights from massive amounts of data. While useful in virtually any application, it has especially important implications in the business, medical, and tech sectors. Many organizations have been clamoring to fill positions in their newly-formed data science teams. However, it is important that both those seeking to find work in the data industry as well as those hiring for data positions step back and look at data science as more than just the hottest job of the century. In this article, I would like to answer the following question: “What does the landscape of the data industry currently look like, and what implications does that have for the future?” Read Full Story

The Future of Taxes Is Now

By Andrew Duncan December 06, 2024 04:33 PM
Who really enjoys doing their taxes? According to Pew Research, “34% like or even love doing their taxes” while 56% said they dislike doing their taxes due to the complicated process and the amount of time it takes to file their taxes.[i] For this reason, tax professionals have always been necessary, but the trend is slowly shifting. Modern technological advances have created self-preparation software, like TurboTax, that is cheaper than seeing a professional and easier than tax filing once was. The professional tax industry is changing, and as a result, industry consolidation has led to fewer professionals who need to prepare tax returns each year. Read Full Story

Creating the Virtuous Organization

By Alyssa Clark December 06, 2024 04:36 PM
Much more is being expected of the places we, as employees and consumers, spend our time and our money. People see careers and conscientious consumption as ways to express their personal values and to build a better society. Historically, we trusted nonprofits, governments, churches, and families to care for society’s problems. While trust in those institutions has decreased, the expectation for business to care for society has increased.[i] The spotlight is bright on Elon Musk as he uses companies to address energy and transportation issues. Organizations like Starbucks, NBA teams, and Silicon Slopes companies are announcing policies, leading trainings, and making partnerships that take on complex social issues ranging from racism, domestic violence, and gender discrimination to living wages, gentrification, and privacy. Read Full Story

The Ballard Center: Doing Good. Better

By Danica Nusink December 06, 2024 04:40 PM
Abstract: This article talks about the Ballard Center. The Ballard Center is cross-disciplinary center housed in the Marriot School of Business that focuses on social impact. Because of the Ballard Center, BYU is recognized as a Changemaker Campus by Ashoka U. The Ballard Center is the largest university social impact program in the world. The center is named after Melvin J. Ballard, who, as apostle, led the creation of the Social Security Program (now called the Welfare Program) for the Church of Jesus Christ of Latter-day Saints. The Ballard Center provides students with a variety of ways to learn about and become involved with social impact through its classes and programs. The Ballard Center is the best resource of campus for students seeking to make a meaningful social impact while on campus and in their future careers, families, and communities. Read Full Story